Sales Psychology Training with a Purpose

The sales psychology training, coaching, articles and content on this site is originated by Michael O'Grady, who draws on his 24+ years of sales, business and management experience to tackle the specific sales challenges in the in-home services industry. You can use sales psychology techniques with any company, any customer and in any industry.

Leadership can take different forms in todays world. Going into 2012, still in recession that has hit so many people, leadership is a must. Thinking logically when others can’t, taking an unconventional sales approach, and putting a person's hardship ahead of traditional business methods requires leadership. Leaders have to get out there in the field and show their people how to do it, not just tell them how.

Featured Article: Post-Closing Techniques for Service Technicians to Prevent Buyers Remorse

Buyers remorse is a good business owners worst nightmare. Unsatisfied customers are frustrating for all contractors and can be damaging to a company's reputation. Post closing techniques are the key to preventing buyers remorse and making sure your company has satisfied customers (and referral sources).

Service technicians have the opportunity to ensure buyers remorse doesn't happen, even after written authorization is received from the customer to do the work.

Here's a good example of this: Recently, a service technician at work was called to a home. The wife was home but the husband was not. Their furnace hadn't been maintained since it was installed 5 years earlier. After some careful and thorough diagnostics, the technician got written authorization from the wife to fix the problem and got the heat up and running. The next day, the husband called the company to complain. "My wife got taken advantage of. All your guy had to do was change a dirty filter and I got ripped off!” Read the rest of "Post Closing Techniques for Service Technicians to Prevent Buyers Remorse" here

Featured Video: Post-Closing Techniques for Service Technicians to Prevent Buyers Remorse

Browse more sales training videos from Sales-Psychology's YouTube Playlists

Browse all Sales-Psychology Resources